It's all in the logo

We thought it would only make sense if we made a lil post about our logo, so here we go.
Our logo was inspired by pure simplicity and thats what we wanted to bring across in the design.
We started off with the classic LP, the ultimate symbol for music. The soulToniq name us cut out of the LP to emphasise our oneness with the art of music. We took it a step further and added our beliefs and made it just a bit more special.
With the effective use of minimal colors, the soulToniq logo immediately draws your attention. You can't help but quickly know what's written on the logo just by skimming over it. We believe that simplicity is the ultimate perfection.
And ofcourse, we had to add a bit of soul with the Afro souelette, my personal favorite touch.
The 3d element of the logo just gives it that more depth, a sense that we try to convey about who we are and what we do. We are more than just a record label, we are a record label primarily for up and coming artists.